A gilded headache [South Florida]

A gilded headache [South Florida]

Jorge Perez joined Donald Trump Jr. Friday for a familiar task: selling a posh and pricey condominium high-rise on the ocean.

How hard has that become lately? Perez says he is directing most of his sales energy toward people who have already signed sales contracts to buy units.

“We are going to concentrate our efforts on the existing buyers first,” Perez said in the glass-walled “cigar room” of the Trump Hollywood, a 41-story oceanfront condo where the cheapest unit sells for about $1 million. “What can we do to get you to close?”

Some buyers who once felt fortunate to get in early with a luxe condo like the Trump Hollywood now are regretting their decisions, in some cases suing to break contracts. Others are simply walking away from deposits that can top $200,000.